BUSANA BAJU KURUNG MELAYU KEKINIAN MENDUKUNG EKONOMI DAN INDUSTRI KREATIF
This study aims to determine the extent to which the millennial men know the Malay clothing that is used, at what time to use the Malay attire, then the type of Malay attire used and want to know the impression of using the Malay attire and what changes are desired from the Malay attire . This quantitative research is located in Bengkalis. Data collection techniques were carried out using a questionnaire in the form of a questionnaire, while the study population was a group of millennials aged 16-25 male with 100 people. The results of this study note that millennials are more familiar with Malay weasel clothing as brackets as compared to Malay bay brackets, millennial groups often use Malay attire during major holidays such as Eid al-Fitr and Eid al-Adha. The style or type of millennial group when using Malay attire brackets is to wear clothes but to wear pants in addition to pants and brackets suit sampin. Millennials feel uncomfortable using Malay attire brackets and the uncomfortable parts are in the clothes and pants. From these results it is hoped that creative economy activists, especially in the field of fashion, can develop their creative power to realize contemporary Malay fashion forms.